Climate protection campaign confronts influencers with their travel habits
The jet set life of influencers and the excessive air travel that comes with it are responsible for hugely climate damaging emissions. Now a large-scale climate protection campaign is confronting public figures with this fact – on their own channels. Climate protection organisation myclimate is launching an intelligent bot to make it happen. It scans flights worldwide to generate social media commentary and the first influencer CO2 ranking.
